Sunday, January 13, 2013

'Sama-Sama' brand name for MAHB hotels

SEPANG: Malaysia Airports Holdings Bhd (MAHB) is spending about RM90 million to refurbish its landside and airside hotels under the "Sama-Sama" brand name.




MAHB chief financial officer Faizal Mansor said the company has allocated RM60 million for the refurbishment of Sama-Sama KL International Airport Hotel, which was formerly known as Pan Pacific KLIA Hotel; and RM5 million for the refurbishment of its existing transit hotel located at the satellite building of KLIA, called Sama-Sama Express.

The airport operator will spend between RM20 million and RM25 million for a new transit hotel at the new low-cost carrier terminal, klia2.

"The hotel will be called Sama-Sama Express klia2. It will be opened in conjunction with the official opening of klia2 (scheduled for June 28 this year)," Faizal told reporters prior to the official launch of Sama-Sama brand here, on Thursday night.

Tourism Minister Datuk Seri Dr Ng Yen Yen represented Prime Minister Datuk Seri Najib Razak at the launch, which was also attended by, among others, MAHB chairman Tan Sri Dr Wan Abdul Aziz Wan Abdullah, MAHB managing director Tan Sri Bashir Ahmad Abdul Majid and Sama-Sama Hospitality Management president Hans Winsnes.
The Sama-sama brand, which translates into "togetherness", comprises two distinct airport hotel products, namely Sama-Sama landside airport hotels and Sama-Sama Express airside transit hotels.

Faizal said MAHB expects the three Sama-Sama hotels will help the group increase the contribution from non-aeronautical revenue to 60 per cent by 2014, from the current 52 per cent.

In the last fiscal year, hotel operations - which is part of the non-aeronautical segment - contributed about RM100 million to MAHB's RM2 billion revenue. Other sources of non-aeronautical revenue include retail and rental.

MAHB is optimistic of its hotel business as the hotels cater to air travellers, cabin crews and flight captains as well as those attending motorsports events held at the nearby Sepang International Circuit.

Faizal said the occupancy rate of Sama-Sama KLIA is anticipated to increase to more than 70 per cent, from the current 65 per cent.

The room tariff for the hotel, according to him, is typically among the top 15 hotels in Kuala Lumpur city centre and Klang Valley.

It ranges between RM350 to RM400 per night. During the peak season, such as major motorsports events, the room tariff is expected to be higher.

Faizal said there are plans to open more Sam-Sama hotels in the future, but currently, MAHB will focus on the three hotels at the KLIA and klia2.

Bursa Malaysia-listed MAHB currently manages and operates 39 airports in Malaysia. It also has operations in India and Turkey.

No comments: